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How many people die from smoking in Kiribati each year?
What is the economic cost of smoking and tobacco use in Kiribati each year?
Current Rates of Smoking and Tobacco Use in Kiribati
Tobacco use continues to be an epidemic in Kiribati. Government complacency in the face of the tobacco epidemic protects the tobacco industry in Kiribati as the death toll grows each year. Proponents of healthier societies must push for the implementation of evidence-based best practices in tobacco control to create change and reduce the negative effects of tobacco use.
Adult Smoking Prevalence in Kiribati
15+ years old; 2019
Men
63.8%
Women
35.1%
Adult smoking prevalence in Kiribati is 49%.
Number of Adult Smokers in Kiribati
15+ years old; 2019
Men
23,872
Women
14,052
Number of adult smokers in Kiribati is 37,924.
Youth Smoking Prevalence in Kiribati
10-14 years old; 2019
Men
33.7%
Women
22.2%
Youth smoking prevalence in Kiribati is 28%.
Adult Smokeless Tobacco Use in Kiribati
15+ years old; smokeless tobacco includes snus, chewing tobacco, gutkha, etc.; 2019
Both Men and Women
4%
Adult smokeless tobacco use prevalence in Kiribati is 4%.
Deaths Caused by Tobacco in Kiribati
% deaths attributable to tobacco use in 2019
Men
28.3%
Women
20.8%
25% of all deaths in Kiribati are caused by tobacco use.
Learn more about global Prevalence, Youth Smoking and Deaths.
Negative Effect of Tobacco Use in Kiribati
Tobacco use harms both the public and fiscal health of Kiribati, threatening efforts to improve equity, alleviate poverty, and protect the environment.
Societal Harms
The global economic cost of smoking is estimated at around $US 1.85 trillion, or around 1.8% of global GDP. This includes direct costs related to healthcare expenditures and indirect costs related to lost productivity caused by illness and premature death.
Harms Development
Tobacco spending diverts funds from the resources that families need to rise out of poverty. On average in Kiribati, a smoker must spend 25.21% of GDP per capita to buy 100 packs of the most popular cigarettes in a year.
Environmental Harms
Cigarette butts are the most commonly discarded pieces of waste worldwide. It is estimated that 1,102,311 tons of butts wind up as toxic trash in the world each year, equal to 416,667 female African elephants.
Harms Health Equity
The tobacco industry markets its products aggressively to lower-income populations and youth in Kiribati.
Harms NCDs
Not only is smoking a major risk factor for the 4 largest noncommunicable diseases (cancer, heart diseases, respiratory diseases, and diabetes), but people living with mental illness are nearly 2x as likely to smoke as other individuals.
Learn more about Health Effects.
Impact of the Tobacco Supply Chain on Kiribati
The tobacco industry profits significantly from producing and selling tobacco. At the same time, across the tobacco supply chain, there are significant negative health and economic repercussions for Kiribati.
Tobacco Production
There were more than 5,000,000,000,000 cigarettes produced in the world in 2019, or nearly 2 cigarettes per person per day.
Tobacco Industry
The total revenue of the 6 largest tobacco companies in the world was USD 336 billion in 2019, about the same as Viet Nam's Gross National Income (GNI), 5x Ghana's GNI and 9x Paraguay's GNI.
Tobacco Growing
Kiribati is not a major producer of tobacco, but globally there were 3.1 million hectares of arable land dedicated to tobacco growing in 2021 which was nearly as much as the land dedicated to the world's large orange crop.
Learn more about global Product Sales and Growing.
Fortunately, there are evidence-based—i.e. proven—solutions to the challenges posed by tobacco use. For several decades, governments around the world have been introducing a set of policies that address the demand for tobacco products, particularly among youth. These policies effectively reduce consumption and are cost-effective because they save goverments enormous amounts of money in health care spending and increase economic productivity.
Yes
Healthcare Facilities
No
Educational Facilities
No
Universities
Yes
Government Facilities
Yes
Indoor Offices
Yes
Restaurants
Yes
Pubs and Bars
Yes
Public Transport
N/A
All Other Indoor Public Places
No
Funds for Enforcement
Availability of Cessation Services in Kiribati
Quitting Resources
NRT and/or some cessation services (at least one of which is cost-covered)
National Quit Line
No
Learn more about best practices in Cessation.
Tobacco Packaging Regulations in Kiribati
Quality of Tobacco Packaging Regulation
None
Text warning label only
Graphic warning label only
Plain Packaging with graphic warning label
% of Pack Covered
70%
Learn more about best practices in Counter Marketing.
Tobacco Control Mass Media Campaigns in Kiribati
Ran a National Anti-Tobacco Campaign
Part Of A Comprehensive Tobacco Control Program
Pre-Tested With The Target Audience
Target Audience Research Was Conducted
Aired On Television And/Or Radio
Utilized Media Planning
Earned Media/Public Relations Were Used To Promote The Campaign
Process Evaluation Was Used To Assess Implementation
Outcome Evaluation Was Used To Assess Effectiveness
Learn more about best practices in Mass Media.
Tobacco Tax Policies in Kiribati
Using evidence-based international recommendations/best practices, the Tobaccononomics Cigarette Tax Scorecard assesses four components of tax systems — price, change in affordability, tax share, and structure — on a scale of 0 to 5, where a higher score is preferred.
The overall score is an average of the four component scores.
Consumers respond to higher prices by decreasing consumption and some quit using tobacco.
In addition to price, change in affordability is critical. Cigarettes need to become less affordable for consumption to decline.
Large tax shares of price are usually a good indicator that taxes are working.
Best practices include relying more on uniform specific excise taxes that are adjusted regularly to outpace growth and inflation.
Learn more about the Scorecard in Kiribati.
Regulations on Tobacco Advertising, Promotion, and Sponsorship (TAPS) in Kiribati
Marketing is the key avenue that tobacco companies use to reach consumers, new and old. Restricting or eliminating marketing is key to tobacco control success.
Direct Bans 5 out of 7 direct bans implemented
National TV and radio
International TV and radio
Local magazines and newspapers
International magazines and newspapers
Billboard and outdoor advertising
Advertising at point of sale
Advertising on internet
Ad Ban Compliance: 85%
Indirect Bans 8 out of 10 indirect bans implemented
Free distribution in mail or through other means
Promotional discounts
Non-tobacco products identified with tobacco brand names
Brand name of non-tobacco products used for tobacco product
Appearance in TV and/or films: tobacco brands (product placement)
Appearance in TV and/or films: tobacco products
Prescribed anti-tobacco ads required for any visual entertainment media product that depicts tobacco products, use or images
Complete ban on sponsorship
Any form of contribution (financial or other support) to any event, activity or individual
Ban on the publicity of financial or other sponsorship or support by the tobacco industry of events, activities, individuals
Ad Ban Compliance: 85%
Source: GTCR